Jessica Oldnall

I can’t believe I am working on the final bits of my project - the deadline week has come round so fast! This range planning and price...

This blog post follows on from my previous one about press release writing. I have the basic understanding that to get press coverage in...

This week I have been working hard on my A3 brand boards. I have really enjoyed the process of making them so far and it has allowed me...

Researching and looking into competitors that Fortitude would be positioned against in the market is key for this brand development. As...

As highlighted in one of my previous blogs, one part of the research that I have found difficult is identifying, analysing and creating...

I had not been thinking about logos until I realised it was a week before the presentation to present my initial ideas… The lecturers...

Admittedly, I am finding getting started with this project very difficult. This is why I decided to create a visual mood board to...